How to use youtube as an SEO tool
In this article I will show you how you can use youtube as an SEO tool for your website.
First prepare your channel ( as an example we call this channel 'MyCompany' and our business is webdesign ).
Now prepare some video's about webdesign and your company and upload them to your channel.
The important part now is to give your video's a proper name and description so you can fetch them later.
In this example we give the first video the following title 'webdesign MyCompany about'
The second on 'webdesign MyCompany our portfolio' and so on.
Also give some good descriptions and use the words 'webdesign portfolio' again.
Now add some labels.
You will notice (wait a few hours) that when you do a search on youtube with the keywords 'webdesign MyCompany' only your video's will displayed.
If the results has more then only your video's adjust your title with another unique name (for example your town's name)
Now the fun part is buying my youtube SEO tool or some similair software and use the search option.
The results will be printed in your website and now you will have some valuable content to help your website for a higher ranking.
I use this for myself and prepared some tutorial video's for my cfcmsmini cms.
Here the youtube results http://www.youtube.com/results?search_query=cfcmsmini&aq=f
I hope this article helps you to improve your own website.
How do I start using YouTube as an SEO tool for my web design business?
Create a clear channel (e.g., "MyCompany"), upload videos about your services, projects and company, and optimize titles, descriptions and tags with relevant keywords—think "webdesign + your company name" or "webdesign + town." Post consistently and wait a few hours for YouTube search results to update.
How should I name my videos and write descriptions to help SEO?
Use short, recognizable titles that include target keywords and a unique element (like your town): e.g., "Webdesign MyCompany Alkmaar" or "Webdesign MyCompany portfolio." In the description repeat important phrases naturally, add links to your website and contact info, and include timestamps or summaries for usability.
Which tags should I use and why do they matter?
Use a mix of broad and specific tags: "webdesign," "webdesign portfolio," your company name, and your location. Tags help YouTube understand your video context and increase the chance your videos appear for relevant searches and related videos.
What if my videos don’t appear alone in search results?
Pick a more unique title element (your town, a product name, or a unique phrase). Update titles, descriptions and tags, then wait a few hours for changes to propagate. If competition remains high, create more unique content or branded series to dominate that query.
How can I show YouTube results on my website and will it improve my rankings?
Use a YouTube API, embed widgets or a YouTube-SEO tool to pull search results or video lists into your site as content. This can add relevant, fresh content and improve user engagement for local SEO, but it works best combined with solid on-page SEO, good site structure and link-building for meaningful ranking improvements.
« Artikelen overzicht
